Happy Color

Client: X-FLOW is a game company based in the UK and Cyprus. It gained recognition after the release of Happy Color, one of the world’s most successful ad-driven mobile apps.

Type of partnership: project-based

Game: Happy Color is a relaxing paint-by-numbers game for adults and children 12+ years old. It has 5 000 000 daily users.

We’ve done: 50+ videos from concept to creatives, based on an in-depth analysis of the best competitor creatives. 

Video features: 
various engaging mechanics
characters of different nationalities and genders
live action outside and inside